LLM SEO Audit

We run your brand and category prompts across ChatGPT (with browse), Claude, Gemini, Perplexity, and Google AI Overviews. For each prompt, we log whether your brand is cited, which page is cited (or which competitor was cited instead), and which structural or entity gaps prevented citation. The deliverable is a comprehensive scorecard showing your citation share per engine, the specific prompts where competitors are winning, the URL-level fixes that would move the most prompts, and a prioritized roadmap with time and effort estimates for each fix.

First, content structure. Definitional leads, FAQ schema, scannable formatting, and quotation-ready passages. Second, entity authority. Wikidata, Organization schema, sameAs networks, brand naming consistency, and topical authority signals. Third, authorship and expertise. Named bylines, Person schema, credentials, and E-E-A-T signals. Fourth, technical AI access. llms.txt, AI bot allowances, crawl-friendly rendering, and canonical structure. Fifth, content freshness and depth. Update cadence, date schema, factual density, and category coverage. Most brands score reasonably well on one or two layers and have gaps on the others. The audit identifies which layer is bottlenecking citations most for your specific category.

The audit is a written report with screenshots, prompt-by-prompt citation evidence, competitor benchmarking, scorecards per engine, and a 90-day prioritized fix roadmap. The roadmap is detailed enough for your in-house team or your existing agency to execute. If you want us to execute it, the audit cost is credited toward a retainer engagement. We do not lock the audit deliverable. You own it, you can share it internally, and you can act on it however you choose. The goal is to give you a clear picture of AI citation reality so you can make informed marketing decisions for the next 12 to 24 months.

The audit is worth running if your buyers research with AI tools, if you are seeing organic traffic decline despite stable Google rankings (a common Overview symptom), if you are in a category where AI answer engines now produce named brand lists, or if you simply want a baseline before investing in AI search optimization. It is not the right starting point if your blue-link SEO is fundamentally broken, because the AI citation work depends on a competent classical SEO foundation. In that case we recommend a traditional SEO audit first.